How to Find and Acquire the Ideal Customer – The Customer That Brings Dozens of Ideal Customers
By Alan Boyer I was just reading through some other articles on EzineArticles about “attracting” the ideal customer. I’m going to deal with two aspects of that. Our job in marketing should be more about “finding and acquiring” customers instead of “attracting” customers. The difference is passive versus active. “Attracting” sort of implies that if [...]
