As usual, you’ll find plenty of great marketing ideas using “Holidays” aka “Awareness Days or Observances” for November from the folks at Brownielocks.com:
Monthly Archives: October 2010
The Secret to Getting Past Your Prospects Objections
by Jeff Faldalen
You sit by the phone staring at it, knowing you have to pick it up if you are going to be successful in your new network marketing business. You run every known scenario through your head of how you are going to answer any objection your prospect brings up.
Its on, your ready….
You grab the phone with a power grip, ready to explode any barrier your prospect throws at you, then looking at the key pad, you stop…. and start thinking again! Does any of this sound familiar? If so, then understand it might not be your fault. And by the end of this article you will be free of the one eye’d rejection monster.
After all…
You are a hard working person, willing to do what ever it takes to be successful, right? If you didn’t believe you could be successful, there is no way you would have joined the business in the first place. You know getting prospects is the life blood of having success! But how do you over come those dreaded objections you know they are going to bring up?
It doesn’t have to be this hard…
Now remember what I said about it might not be your fault? Well, this is what I mean. The reason you are having the issues with what to say is because of your belief about what you are doing. Stay with me….. Let me ask you this: What do all your friends say about network marketing? Is it fair to say, most of them think it is a crazy pipe dream? Or that’s one of them there dang pyramid schemes?
So why do you believe what you believe?
Its simple, by what you expose yourself to. Whether we like it or not, we are the sum average of our five best friends. So take a look who you are hanging out with and it will give you a pretty good idea of how others see you. See, when you believe, I mean really believe in what you are doing, there is nothing that will stop you.
So how do you change this?
The first question to ask yourself, what is your why? Why are you doing this business? Now you might asking, why is this important? Because! the reason you are doing your business has to be stronger then the fear you have to face. You know, the fear we talked about in the beginning.
Now this is where it gets real interesting….
See most people don’t value success enough, to go through what is needed in order to get them there. They hit the road running, ready to take on the world, then reality hits them. They get a few no’s, they don’t know that many people and the list goes on and on. You know what I am talking about right? But here is the magic. When you can look at yourself in the mirror and really get it deep down inside of you of yourself and say, do I believe in what I am doing?
More about that in a minute, because there something else we need to do first….
Now this next question is what separates the boys from the men, sort of speak. Do you really believe in yourself? Because I am sure this thought has crossed your mind. How can I tell others they can be successful, when I haven’t achieved it yet. Or something like that, right? When I understood what I am about to tell you, everything and I do mean everything changed for me. You are not responsible for someone else’s success. Yes, you need be honest and ethical, point them in the right direction and be there for them, if they are teachable.
Now think about this….
Here is how you know when you really believe in what you are doing. You will do everything possible to get your opportunity in as may hands as possible because you realize, you can’t change their life until they are willing to invest in themselves. Once I realized this, there was no stopping me. Because if I have something that can change peoples lives and I am not sharing it, what does that make me?
I say all of that, to say this…
When you tap into your incredible uniqueness and realize there is not a person on this planet that can do what you can do. And more importantly, do it the way you do. There will be no one who can take away your dreams and the fear of objections will pass in the night. Because your conviction for what you do will be so apparent, no one will question you.
And the best part is…
You already have everything you need to have success. It is all inside of you. If you are a parent, you know how to speak with authority towards you children. When you were a child, the thought of “I can’t walk” never entered your mind. You seen others do it and you where willing to bang your head, fall on your butt, what ever it took. So go out there and make your dreams a reality and if there is anything I can do to help, be sure to let me know. Because if your dreams mean that much to you, the fear of bothering others or asking questions will fall by your side.
About the Author
Are you tired of getting beat up by prospects? Getting past those annoying questions are really easy if you know how. Be sure to check out Getting Past Prospects Objections. Be sure to watch this video on Getting Past Prospects Objections Report by marketing expert Jeff Faldalen
Allowing Your Expertise to Shine Through: Common Reasons That Keep Entrepreneurs from Moving Forward
by Lisa Cherney
In today’s fast paced world we have access to more information than ever before, be it books, media or opportunities for education. And while it’s great to have all this information and learning at our fingertips, it can sometimes be a detriment to us. In fact, for some people, it can be an excuse for them not to move forward in their business.
Two reasons like this I’ve heard recently include: “I’m just not sure I can be successful. I know I help people, but I need more experience.” And “I need to get another certification [take another seminar/get another degree] before I can be an expert and really put myself out there.”
My friend and client Michele PW was held back by these specific reasons. Michele is an example of someone with great expertise – she is one of the hottest marketing strategists around, writes copy and creates campaigns for very well known people that get results (www.MichelePW.com).
Michele started out as a freelancer, selling services. She got into infomarketing and had some really big successes, but she always had trouble doing it for herself. She came up with a couple of products, but none of them sold as well as what she did for her clients. Her belief was that the real money would be in copywriting, not her expertise.
“I knew people could make a lot of money selling products. I knew that in my head, but I didn’t believe it for myself. I guess when you’re doing copy for people, even though you’re out there in the spotlight, you feel like you’re still the support and behind the scenes,” Michele says.
“The problem for me was that I was the expert who always needed to read one more book before I could call myself an expert,” she explains. “I was so stuck on that and I think that’s why I really didn’t value selling my knowledge. I had people pushing me to do some sort of copywriting product and all I could say was, ‘There are plenty of good products out there, what am I going to add to the mix?’ Working with Lisa pulled me out of that and now I’ve had some very successful products. Now I see that I didn’t value my knowledge. Then I wouldn’t have said that was the reason, but looking back I see that now. A big part of working with Lisa was her support and being able to call her in my moments of weakness and angst about change. If you don’t push through and have a number of people who support you, you’ll just start spinning your wheels and never get out of it.”
There will always be another book or blog to read or another degree or certification to be earned. There will always be another seminar to take or conference to attend. But at some point you need to realize that you ARE an expert in your field and you are holding yourself back – and not helping people you could be helping – by not allowing your expertise to shine through.
Entrepreneurs fail. It’s as simple as that. Every single entrepreneur out there, no matter how successful they look on the outside, has failed. Yes, they are very successful, but for all those successes, they also have failures. There were things they tried that didn’t go anywhere. But if you don’t own your expertise and take risks, you’re never going to have the big successes. Granted, you’ll never have failures, but you’ll never have success either.
About the Author
Lisa Cherney is a Marketing Intuitive and President & Founder of Conscious Marketing™. For 15 years she worked at Fortune 500 companies and top advertising agencies.
Lisa tells her story in her co-authored book “Inspiration to Realization,” available at www.ConsciousMarketing.com. Conscious Marketing also offers workshops and coaching. Visit her website for more details or call 887-771-0156.