Remembering People’s Names
by Alexander Rorty
Remembering people’s names is one of the most important parts of social etiquette. Even if we don’t admit it, we dislike when people can’t remember who we are. One remembers the scene in American Beauty when Kevin Spacey’s character says, “Don’t worry. I wouldn’t remember me either”. Having one’s name forgotten makes them [...]
How to Build Your Email Marketing Contact List
by Darcie Duttweiler
To grow your business in today’s online-dominated environment you’ll need an amazing eNewsletter. Creating a monthly eNewsletter is easy with the plethora of online email marketing companies offering low-cost services. The more difficult part of effective email marketing-once you’ve crafted a catchy newsletter, of course-is building your list. Here are easy steps you [...]
Mobile Marketing Fantasy Vs. Reality
Author: Rachel Lieberman
Those who doubt that mobile marketing hasn’t made headway might want to go amp themselves.
Among the brands that ponied up millions for a piece of the Super Bowl this year was PepsiCo beverage Amp Energy. While its 15-second TV spots didn’t venture far from the proven realms of Big Game locker-room humor—one featured [...]
