Making Your Postcards Work Harder for Your Business
by Kaitlyn Miller Postcards are good at what they do. When sent by mail, they are easy-to-read marketing materials. As magazine inserts, they serve as an ultra easy order form. But it is only when designed well that postcards are great at what they do. Here are some ways that you can easily optimize the [...]
Remembering People’s Names
by Alexander Rorty Remembering people’s names is one of the most important parts of social etiquette. Even if we don’t admit it, we dislike when people can’t remember who we are. One remembers the scene in American Beauty when Kevin Spacey’s character says, “Don’t worry. I wouldn’t remember me either”. Having one’s name forgotten makes [...]
How to Build Your Email Marketing Contact List
by Darcie Duttweiler To grow your business in today’s online-dominated environment you’ll need an amazing eNewsletter. Creating a monthly eNewsletter is easy with the plethora of online email marketing companies offering low-cost services. The more difficult part of effective email marketing-once you’ve crafted a catchy newsletter, of course-is building your list. Here are easy steps [...]
