Is Your Marketing Believable? Ask Yourself These Questions

by Peter Geisheker One of the big problems I see in advertising today, particularly on the Internet, is the believability factor. When I see an advertisement, email, or sales letter that sounds too good to be true, I instantly ignore it. There is so much snake oil being sold in the world today, especially on [...]

Email Marketing For Business Growth

by Rudy Barell Email marketing is one tool that an increasing number of businesses have latched onto within the past couple years as it is an amazing opportunity to double or even triple profits. If you have decided that this method of marketing to your customers is a strategy you’d like to tackle, plenty of [...]

Keep Old Customers Coming Back

It is always going to be faster, easier, and cheaper to get your existing customers to buy than to lure in new customers. Give your customers a new reason to buy again. Offer the service or product they have bought before, but this time with an added incentive. You not only design the web site, [...]